A new week and a new #TshirtTuesday Series, this time we feature an American clothing brand that goes beyond just the garments and designs. It represents a culture, an idea. If you wear clothes because of what they represent and not just because they look cool, then this could be your brand.

Wait no more and meet John and his brand, Culture of Honor!

Interviewing John, founder of Culture of Honor

Tell us about you, what’s your name?

John LeDonne.

Where are you from?

Pittsburgh, PA but I have lived down south for many years.

What do you do?

I have spent the majority of my 25+ career years working in advertising agencies from art director to Account Director. I love conceptualizing and designing and bringing ideas to life!

What about your brand?

Culture of Honor is a clothing brand with a mission of encouraging people to live a life of honor ­ It’s all about Love & Respect.

I created the “Culture of Honor” brand to bring awareness to the dish on or phenomenon so that we can all identify with it and start living truly honorable lives. I’ve created the Culture of Honor brand and The Code of Honor (See Code of Honor link below) with the mission of creating awareness of how dishonorable our culture has become. And, to guide individuals of all ages and social status to both, live according to the Code of Honor and living honorable lives.

What’s its name?

Culture of Honor

What makes it unique?

The brand is not just about the apparel, it’s about the Code of Honor that the brand represents.

Link to the Code of Honor 

If it were a person, what would he/she be like?

My brand is me; Though, triumphant, and respectful. If the brand was a person other than me, it would look like all of the people that have grown up in situations that gave them little chance to succeed, but who kept fighting to make their lives better for them and doing it in honorable ways ­ The brand would look like most of the people in the world!

Simplicity is key, describe your brand in three words.

Love and Respect

For how long have you been selling t­shirts?

This is my first attempt at developing, promoting and selling a brand.

Any remarkable story you learnt on the way?

I developed a brand that means something to me and that I can be proud of ­ If I learnt anything at all, I think it would be that you need to build a brand that represents something personal to you and that you would wear everyday and be proud of.

Any advice for beginners?

Never give up on your brand dream. I started this brand Idea in 2006 and I never gave up on it. You can not do anything part time and be successful and you have to give it all you got. When we are young, we get caught up in fun as our number one priority and making our dreams of success secondary by lack of dedication and effort. You have to switch this thinking to be successful at making your dreams come true.

Key question, why should people be interested in your brand?

Because they believe in living and honorable life and wearing the brand is their flag to let the world know it!

Are you on Social Media? Where can we find you?

Yes, we’re on Facebook, Pinterest and Youtube*.

* The Pinterest and YouTube accounts don’t exist anymore.

Before you go, let’s shoot some rapid fire:

  • Dogs or cats? Dogs ­ I have a shorkie!
  • Apple or PC? PC
  • Football or basketball? Football
  • Coffee or tea? Coffee
  • Beach or forest? Both
  • A colour ­ I love all colors
  • A place ­ Blue ridge mountains on my motorcycle
  • A quote ­ Do a little everyday and you accomplish a lot. Do nothing at all you’ll havea lot to accomplish. I wrote this when I was in my early 20’s and I read this quote often to keep me motivated and on track. This logic has has always proved to be correct.

Tango Fox Tees – Featured Garments











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Marketer and Project Manager. Expert in Online Marketing and supporting start-up companies, publisher of articles on SEO and inbound marketing related topics.

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